University of Reading
Business and Management (Entrepreneurship and Innovation) with Placement Year
Reading, England, United Kingdom · UCAS N289
Level
Bachelor
Duration
4 years
Campus
Main Site
Intl. Tuition
£26,850 (2027-28)
Home Tuition
£10,050 (2027-28)
Intake
October 2027
UCAS code
N289
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Course Overview
Business and Management (Entrepreneurship and Innovation) with Placement Year at University of Reading in Reading, England, United Kingdom is a bachelor programme designed to give you both rigorous academic grounding and exposure to current practice in the field.
- Study with academics who are active researchers and industry practitioners, with regular contact through seminars, tutorials, and project work.
- Develop core knowledge in your first year before specialising through optional modules in later years tailored to your interests and career goals.
- Build practical, transferable skills — analysis, communication, teamwork, and project delivery — that employers across sectors actively look for.
- Access dedicated employability support including internships, placements, alumni mentoring, and a careers service that connects students to graduate roles.
- Join a global student community with extracurricular societies, sports, volunteering, and study-abroad opportunities to round out your university experience.
Career snapshot (indicative)
Entrepreneurship graduates develop the skills to found and scale businesses, join early-stage startups or drive innovation within large organisations. Many alumni go on to found successful companies or join accelerators including Techstars and Y Combinator.
Student life (indicative)
Reading offers a solid and affordable UK student lifestyle — a good mix of pubs, cafés, local culture and student events. A welcoming community with everything a student needs close to campus.
The University at a Glance
Student Population
21,370
Staff Ratio
15.0:1
International
18.0%
Career Prospects
Employment Rate
76.0%
of graduates employed
Avg Starting Salary
£31,600
First-year earnings
Placement Year
✓ Available
Work experience option
Costs & Living
City & Location
Small city (50k-199k inhabitants)
Course Curriculum
Year 1
- Foundations of Business and Management (Entrepreneurship and Innovation) with Placement Year
- Academic and Research Skills
- Quantitative Methods
- Introduction to Theory and Practice
- Optional language or breadth module.
Year 2
- Intermediate Business and Management (Entrepreneurship and Innovation) with Placement Year topics
- Applied Methods and Tools
- Group Project
- Two optional pathway modules
- Career and Industry Insights.
Year 3
- Advanced Business and Management (Entrepreneurship and Innovation) with Placement Year
- Independent Dissertation or Capstone Project
- Two specialist optional modules aligned with your interests
- Employability and Professional Development.
Entry Requirements
Subjects
- Business and management
- Management
- Entrepreneurial studies
- Business studies
- Marketing
- Business innovation
- Organisational behaviour
Source: UCAS course listing, 2027 entry (retrieved September 2026). Always confirm the current requirements with the university.
Assessment Methods
Assessment is varied across the programme and may include: Written examinations across foundational modules; Coursework essays and analytical reports; Group and individual projects with presentations; Practical lab, studio, or fieldwork assessments where relevant; A final-year dissertation or capstone project that lets you specialise in a topic of your choice.
Campus & City Life
Student Population
21,370
Total students
Staff Ratio
15:1
Students per staff
International Students
18%
Of student body
Campus at a Glance
City Size
Small city (50k-199k inhabitants)
Climate (indicative)
Cool temperate
Safety Index (indicative)
7.5/10
Transport
Moderate (coach or indirect connections)
Social Scene
Friendly community
Student Life & City (indicative)
Reading offers a solid and affordable UK student lifestyle — a good mix of pubs, cafés, local culture and student events. A welcoming community with everything a student needs close to campus.
- Reading offers a solid and affordable UK student lifestyle — a good mix of pubs, cafés, local culture and student events.
- A welcoming community with everything a student needs close to campus.
What Students Love
- Thriving student social scene
- Active pub & club scene
- Great café culture
- Parks & green spaces
University Stats
Career & Outcomes
Graduate Employment
76%
Employed after graduation
Avg Starting Salary
£31,600
Average first-year salary
Placement Year
✓ Available
Industry work experience
Career Outcomes Overview (indicative)
Entrepreneurship graduates develop the skills to found and scale businesses, join early-stage startups or drive innovation within large organisations. Many alumni go on to found successful companies or join accelerators including Techstars and Y Combinator.
- Entrepreneurship graduates develop the skills to found and scale businesses, join early-stage startups or drive innovation within large organisations.
- Many alumni go on to found successful companies or join accelerators including Techstars and Y Combinator.
Top Industries for Graduates
- Agriculture
- Finance
- Education
Study Abroad Opportunities
Y
- Y
Costs & Living Expenses
Total Programme Cost
£107,400
For full 4 years
Overall Cost of Living (indicative)
MEDIUM
This location has moderate living costs. Standard student budget recommended.
Estimated Annual Costs
Monthly Student Budget (indicative)
Cost Overview (indicative)
One of the UK's more affordable student cities — a $1,520/month budget (housing $890, food $320, transport $95) covers everything comfortably. A comfortable student lifestyle at costs well below London and the South East.
- One of the UK's more affordable student cities — a $1,520/month budget (housing $890, food $320, transport $95) covers everything comfortably.
- A comfortable student lifestyle at costs well below London and the South East.
Contains HESA data (Discover Uni), licensed under CC BY 4.0.